Under the pressure of the ever-changing market environment and fierce market competition, pioneering and innovation have undoubtedly become an important breakthrough for enterprises to occupy the market. Any sticking to conventions and working behind closed doors will inevitably mean that they will eventually be eliminated by the market. However, it is worth noting that the so-called innovation is not a simple flat concept definition, but a three-dimensional complex with rich connotations and distinct levels. For sewing machine equipment and parts manufacturers participating in market competition, innovation is not only It only means innovation in hardware foundations such as technological innovation and product innovation, but it should also cover innovation in marketing model innovation, management innovation, service innovation and many other software configuration fields. From a certain perspective, the latter is of great significance to the enterprise. It often plays an unexpected key role.
In the recent "China Business Times", a news article titled "Textile equipment rented and sold with Heying opened up a new blue ocean" was very eye-catching. Shanghai Heying Technology Co., Ltd. launched a new article "You don't have to buy equipment, you can rent it." Use it." This financial innovation initiative overturned the traditional trade model and caused an uproar in the industry. We learned that, unlike ordinary leasing companies, "Heying" is a financial leasing company established by manufacturers to provide equipment financing for customers. A major feature of "Heying" financial leasing is "zero down payment". Users only need to pay a 15% deposit to start leasing business, and the remaining 85% of the funds will be paid in three years. The generosity of "Heying" makes leasing possible. Enterprises are no longer "poor".
Heying has also launched a sister model of financial leasing - allowing users to return equipment. Allaying user concerns about quality by promising to allow returns. At the same time, "Heying" has also established an online second-hand equipment market to meet the needs of some customers who want to purchase second-hand equipment and realize the recycling of large-scale sewing equipment. Heying Technology's financial innovation has brought new business opportunities to the sewing equipment industry and opened the way for expanding corporate innovation channels.
In addition to innovation in marketing methods, enterprise soft power innovation also includes many areas that have been explored and yet to be explored. Only by promoting both soft and hard innovation can we create all-round innovation for enterprises!
